Flat. black and all that

July 4th, 2008

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Since Apple’s iPhone was such a runaway success, the entire mobile phone industry has been playing catch-up with the pocket wonder. Jonathan Ive’s (Apple’s Chief of Design) minimal flat black screen design has instantly become a gadget icon and seems to be the inevitable future of mobile phone designs for everyone looking to grab market share. The problem with this design direction is the very limited aesthetic potential. How many ways can you reinterpret the flat black touchscreen screen? Well designer Jaren Goh has done a pretty decent job of putting his own spin this movement with his “Basic Tab” mobile phone design. He has masterfully taken softer side out of the iPhone silhouette and gave it a more edgy, masculine appearance. His clever use of red translucent materials mixed with chrome harkens more retro future funk sci-fi creations like 2001 A Space Odysseys “HAL 9000″ and the Cylons on Battlestar Gallactica.

From Yanko Design

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